Demo Guide

Before You Begin

 Download the AmenaCode App to your device

 Register your device

 Select “Scan Barcode” button

 Scan a demo barcode. Each of these barcodes have been augmented to go to a specific campaign on the AmenaCode App.

Please Note:

The scannable codes on this website are real codes taken from genuine product packaging. These demos have been created using existing brand assets in the public domain.

Personalized Marketing Campaigns

Direct To Consumer Via A Closed Network

Smarter Barcodes

Packaging that Communicates

Demo One

Kit Kat

Customer Education
• Brand Customized Theme through a reactive skin, delivering branded experiences, all from the AmenaCode app (same app) • Dynamic Rich Media campaign delivery using videos, audio, and coupon
Demo Two

Budweiser

Customer Connections
• Dynamic Rich Media campaign delivery • Customer Market Survey • Delivers coupons, offers, and contests • Marketing Videos • Brand Customized Theme through a reactive skin, delivering branded experiences, all from the AmenaCode app (same app)
Demo Three

Excedrin

Reading Difficulties/ Language Barriers
• Dynamic Rich Media campaign delivery• Babel–Talking Packaging–demonstration supports English, Spanish and German
Demo Four

Dove Men+Care

Real-time, Targeted Responsive Surveys
• Dynamic Rich Media campaign delivery• Customer Market Survey• A Simple Knowledge Tree delivering content, based on user answers
Demo Five

Loreal

Interactive Instructions
• Compliance with Safety Instructions• Interactive Instructional Video with time sensitive operation• Logging of Compliance Touchpoints, who did what, when, where
Demo Six

GSK

Multi-Stage, Process Based Task
• Interactive, Highly Legible Patient Information Brochure (PIB)• Narrated/ Spoken PIB – edited to be intelligible and understandable• Compliance in Reading, and Acknowledging Reading the PIB before allowing access to the media bar that is linked to rich media conten